To Buy Or To Pirate? Get A Clue RIAA!
Is the RIAA’s strategy to stop music piracy working? According to a recent study, interesting data has been collected from college students that holds both good and bad news for the RIAA. Where does this leave the future of downloading?
204 undergraduates from a large Midwestern University were promised anonymity and were recently sampled in a piracy study since students download more often than non-students. Researchers believed college students were the best representatives of digital music consumers and studied an equal number of males and females in regards to software piracy, movie piracy, and music piracy. The Elsevier findings blew away previous research and statistics about digital pirates.
Researchers set out to test these business students for the decision factors of obtaining online music, such as how important the ethical, legal and social consequences are in of music piracy. Motivations and theoretical research found that among 24 kinds of questionable Internet behaviors, downloading copyright-protected music and movies is considered the least wrong. An acquisition-mode framework for musical piracy was developed and was based upon previous research.
